My sister is doing a marketing seminar later this month and I have been her consultant on the subject. As a business nerd I am interested in marketing because it is vital to the success of a business. How would the consumer know a business existed without marketing? Advertising allows us to learn about new…
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February 4th, 2019
Advertising Appreciation
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December 11th, 2018
The Greatest Gift
I wrote on this subject for my Buzz Around Wayne County article, but I wanted to add to it because I am only allowed 250 words with the paper. You can see the original article on my social media pages. The Holiday Season brings a great question: Instead of buying every object our children want…
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November 9th, 2018
The Millennial vs. The Account Minimum
“I would work with you, but my finances are a mess and I don’t have enough money to plan with.” I actually think people in this situation are exactly who need the services of a financial planner. I believe that at its core, financial planning is about building a future, not just managing assets. If…
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October 3rd, 2018
Attention Nonprofits!
As we begin the fourth quarter of 2018 I am curious. If you manage a church or other nonprofit, are your donations as high as last year? With the new tax law there were many changes, but the one effecting nonprofits the most may be the increase in the standard deduction. If a married couple…
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September 1st, 2018
For Immediate Release
Recently, I became a CFP® Professional. There are templates for press releases on the CFP® Board website, so that new recipients can inform their community of the accomplishment. While I appreciate the template and will quote some of it, I started my practice to be different from the others and that means I have to…
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October 11th, 2017
What is Financial Planning?
I may have done a blog on this subject before, but I’m going to continue coming back to it throughout my career because I think it is extremely important. Financial Services is a tough and very regulated industry because there are so many definitions of a financial advisor. Basically, the term financial advisor suggests the…
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August 25th, 2017
Selling to Friends
One of the many challenges and joys about being an independent financial adviser is that I have to do my own sales training. Sure, FormulaFolios has many training videos and their stuff is extremely helpful, but I need to learn how to sell. As we know through social media, all of our friends have the…
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July 27th, 2016
Working From Home
One of the statements you often hear in the investment world is “spotting a trend.” Some may think it only relates to a stock chart with all the ups and downs of company’s share price, but as with many skills in the financial world, finding trends is also important in the “real” world. Social media…
