For years a statement has been on social media criticizing fast food restaurants for pricing their salads higher than their burgers. The statement implied these restaurants only wanted the wealthy to be healthy; leaving the middle class to fight obesity alone. Initially, I agreed because I compared it to healthcare costs. If a product relates…
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August 13th, 2019
The Food Conspiracy
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July 9th, 2019
The Education Investment
Congratulations to the USA Women for winning their 4th World Cup! As in all sports we have to remember that athletic careers are usually short. Recently, I read Tim Howard’s biography, The Keeper, as I’m partial to goalies after playing the position in wheelchair hockey. In the book, Howard explained how his career was “front-loaded,”…
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June 6th, 2019
In God We Trust
It seems today there is always a protest about something on television. I try to keep an open mind to see all perspectives and, while I agree with some protests, there are others I just don’t understand. One thing I know for sure is that we’re extremely fortunate to live in the United States. Sure,…
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May 13th, 2019
Risk Avoidance
Recently, I purchased a Nintendo Switch. By no means am I a “gamer,” but I do enjoy playing games. It’s actually great exercise for my fingers, which is a bonus because I’m always looking for creative ways to do physical therapy. At $299, some may think it no big deal, but for me it was…
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April 10th, 2019
The Tough Decision…Let’s Go Canes!
When working with clients on cash flow management, we talk about making the tough decision. I bring in the concept of Opportunity Cost, used by businesses to justify expenses today by showing the value they may bring tomorrow. Simply, you’re comparing what you’re giving up (money) with what you’re gaining (maybe entertainment). If the value…
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March 12th, 2019
Playing Not to Lose
I have always been competitive, which led to life-long love of sports. I enjoy watching athletes develop into amazing teams. Of course, coaches and front office staff have to manage expectations of players and fans, but every athlete has the internal desire to be the best and to win. That fire inside helps athletes achieve…
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February 4th, 2019
Advertising Appreciation
My sister is doing a marketing seminar later this month and I have been her consultant on the subject. As a business nerd I am interested in marketing because it is vital to the success of a business. How would the consumer know a business existed without marketing? Advertising allows us to learn about new…
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December 11th, 2018
The Greatest Gift
I wrote on this subject for my Buzz Around Wayne County article, but I wanted to add to it because I am only allowed 250 words with the paper. You can see the original article on my social media pages. The Holiday Season brings a great question: Instead of buying every object our children want…
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November 9th, 2018
The Millennial vs. The Account Minimum
“I would work with you, but my finances are a mess and I don’t have enough money to plan with.” I actually think people in this situation are exactly who need the services of a financial planner. I believe that at its core, financial planning is about building a future, not just managing assets. If…